USTOA Annual Conference and Marketplace 2022 took place from 28th November and lasted till 2nd December 2022, the event took at the JW Marriott Austin in Austin, Texas, United States. Maldives Marketing and Public Relations Corporation (MMPRC / Visit Maldives) showcased the Maldives in the US market, the event was attended by America’s most respected and renowned tour operators.
Started in 1972, the USTOA Annual Conference & Marketplace has grown over the years becoming the largest and only event that unites North American travel companies. The USTOA is an excellent platform that also brings together tourism suppliers and global destination representatives. The PR team of Visit Maldives showcased The Maldives as the world’s leading destination, and highlighting the unique experiences the coral haven offers, MMPRC also took this opportunity to convey the latest travel updates.
700 travel professionals participated in this unique business-casual atmosphere networking opportunity, where they conducted business and established new contacts. MMPRC was successful in identifying the latest factors and trends that affect the industry, MMPRC also gained invaluable insight regarding the North American travel market through exciting seminars expert panel discussions, and symposiums.
Participating in USTOA Annual Conference and Marketplace was an additional effort to market the country along with taking part in events such as ATTA’s AdventureELEVATE 2022 and conducting a travel trade webinar.